Styling Guide for Family Photography

First things first, I always recommend to choose one outfit first then build on that for the rest of your family. Typically I'll start with moms outfit, from there you'll be able to select a color palette of 3-4 colors. Think in terms of tones for the color palette: blue tones, earth tones, neutrals, warm tones, etc. Once a color palette is established, it will be easier to choose the other family members outfits so everything will coordinate. Everyone in the family can express their own sense of style within the chosen color palette, and the whole group will coordinate beautifully. From there, we will layer with accessories, clothing and headwear for a cohesive look for the entire family.
Texture is also a very important component to your outfits. Using different types of fabric will elevate your outfits and add interest. Things like lace, fringe, cotton gauze, denim, velvet, and linen will each add interest and help curate the perfect outfits for your family.
One of my favorite “tips” for clothing choices is to layer! It's more difficult in the summer, but you should definitely layer your outfits whenever you can. Not only will it provide more visual interest in each photo but it will also allow a lot more variety in your shots and poses. Have a ton of images of yourself in just your dress or cute top and jeans? Throw on a little sweater or jacket and a hat and you have an entirely different look.